Once again going back to a few of the articles we read this semester; it appears that sounds as well as words are the most important part of the commercial. One genre of commercials that really takes the use of words into consideration is movie trailers. They have to put together [...]
Archive for the ‘Uncategorized’ Category
Going to the Movies
Posted in Uncategorized on December 6, 2007 | Leave a Comment »
Head On: Apply Directly to the Forehead!
Posted in Uncategorized on December 5, 2007 | Leave a Comment »
Where do I even begin with this commercial? If you have ever seen an annoying commercials that gets stuck in your head, this would have to be one of them. There are only seven words that are repeated over and over again throughout the whole commercial. One of [...]
Brand vs. Generic
Posted in Uncategorized on December 5, 2007 | Leave a Comment »
One of the articles we read this semester talked about design. It talked about how it is very important for the company to have a good design language. If the company has a good design it can endure throughout the years. I tried to think of companies that have very memorable designs.
One that came to [...]
Penalty for the Sheep
Posted in Uncategorized on November 19, 2007 | Leave a Comment »
For my ad campaign I have decided to look at the Serta sheep commercials. In the ad journal before I analyzed the first commercial from this specific ad campaign. It has the sheep talking to a guy about how he has a contract with them. He doesn’t feel [...]
Serta Sheep
Posted in Uncategorized on November 18, 2007 | Leave a Comment »
When trying to decide what set of commercials I wanted to analyze for my ad campaign, I tried to think of commercials that have survived over the years. One of the first ones that came to my mind was the Serta sheep commercial. There always seem to be new [...]
Pepto Bismol
Posted in Uncategorized on October 30, 2007 | Leave a Comment »
After our discussion in class last week about the importance of sound in a commercial I couldn’t resist but to look at one of the Pepto Bismol commercials.
I think it is very interesting how such a simple little jingle can be so addicting. After seeing the commercial the song gets [...]
Beautiful Carpets
Posted in Uncategorized on October 23, 2007 | Leave a Comment »
This commercial caught my eye the first time I saw it. Who can resist a cute little boy who talks with a lisp. The commercial starts out by asking the little boy what he thinks about having the carpets in their house cleaned. He says it is Beautiful, [...]
ProActiv, the celebrity solution
Posted in Uncategorized on October 16, 2007 | Leave a Comment »
When looking for an ad to use this week I was trying to find something that involved celebrities. I’ve noticed that almost every single ProActiv commercial has a celebrity endorsing the product. These celebrities range from Lindsay Lohan to to Puff Daddy. All of these celebrities say how [...]
Alcohol in Print Ads
Posted in Uncategorized on October 2, 2007 | Leave a Comment »
The reading that we had this week focused on print advertisements and how to make them the most effective. One of the more important things it mentioned is how the headline plays a significant part in attracting the reader to the product. The headline has to catch the readers attention as well as describe the [...]
Tragedy on the Escalator
Posted in Uncategorized on September 25, 2007 | Leave a Comment »
So I found this commercial on Youtube and here is the little description that they give before you can click to watch the commercial. “An escalator can never break. It can only become stairs. You would never see an “Escalator Temporarily Out Of Order” sign, just “Escalator Temporarily Stairs. Sorry for the convenience.” [...]
